Cool Choices is an environmentally focused, technology-based nonprofit which provides a SaaS employee engagement program to businesses, communities, and schools looking to empower regular people to adopt more sustainable practices in their daily lives. The program helps organizations facilitate culture change and normalize sustainable actions by making them more visible and transparent.

In early 2018 I lead a website redesign for the Cool Choices marketing website in collaboration with our internal development staff. The design refreshed visual branding and optimized forms and user experience for increasing website conversions.

View full website at www.coolchoices.com.